Twist Your Web Content

I take the complex process of website content strategy and simplify it. Content strategy and copywriting for the web is an art form and not many do it, or for that matter, do it well. I know what it takes to create, migrate, redesign and brand your site so that all users find your content engaging, easy-to-find, and easy-to-use.

Content-Heavy Sites

I’ve been asked multiple times to find examples and resources for good content-heavy sites. Here are a few links that I’ve run across: 25 Content Heavy Site Designs. 10 User-Friendly Tips for Good Content Heavy Web Designs. Content Heavy Websites with Brilliant Structure, Layout and Hierarchy. 50 Impressive Magazine and Newspaper Styled Web Designs.

SunTrust Banks

Story: SunTrust Banks went through a major rebranding and needed help completely redesigning their website. The Twist: SunTrust had over 20 microsites that they needed to combine into one fluid site. This meant sitting down with about 50 business stakeholders and finding out their vision of what their site should look like and then interpreting [...]

Nutro Pet Foods

The Story: When Nutro, a natural pet foods company, was bought out by Mars, Inc., there was no way they could compete in their market with their antiquated site. The Twist: A company in the middle of re-branding, generally has no idea what to say and what content to use. I wrote everything from scratch [...]